Alpha Loyalty Points, VIP tiers & rewards Five reward types, each with its own point price and rules. Customers redeem in two clicks and see the discount at checkout.
The reward list is what customers look at when they decide whether the program is worth their attention. Keep one small reward within reach of a first order and one big enough to save for, and the balance keeps pulling people back. You set the point price of each, so you always know what a redemption costs you.
Create as many rewards of each type as you need, and keep up to 10 live in one program.
Money off the whole order, as a fixed amount or a percentage.
Money off the products or collections you choose.
Shipping covered on the next qualifying order.
A store gift card, sent to any email automatically.
A product on the house, from the list you decide.
Every reward carries its own rules: what it costs in points, which products it covers, and what it can be combined with.
A fixed reward is a clear trade: 1,000 points for $10 off. A flexible one lets the customer choose how much of the balance to use, at a rate you set, between a minimum and a maximum you also set. Small balances get spent instead of sitting there, and nobody has to wait to feel the value.
The customer picks a reward in the widget and the points come off the balance. A gift card arrives by email straight away. Every other reward waits for the cart and applies itself in the cart and at checkout, with no code to copy or type.
Changed their mind before buying? Cancelling the reward in the widget returns the points to the balance.
Every reward is listed with its point price, so customers can see what they can take now and what is worth waiting for. You control the wording, the description of each reward, and the colors.
Pick the types, set the point price, and let every redemption bring the next order closer.
Point prices and conditions are the levers. Set them against your own figures and the reward pays for itself.
Put a minimum purchase on a reward, and the order grows to meet it.
An activated reward waits in the account until the next order, and it usually does not wait long.
You choose the eligible products, the point price, and what the reward can combine with.
Each reward belongs to one program. That is what lets your retail customers redeem free shipping while wholesale gets its own list, and the same five types work as perks in a VIP tier as well as in a points program.
Rewards belong to a program, so B2C can redeem free shipping while B2B gets exclusive discounts. Up to 10 rewards in each.
The same five types work as tier perks in a VIP program, one-time or permanent. Points and status can run side by side.
Every redemption creates a unique code that only works on that customer's order. Copying it somewhere else does nothing.
What customers can get, how they redeem it, and what you keep control of.
Get startedSet up your rewards in minutes and let customers redeem them on their next order.
Shopify apps for sales and loyalty — flash sales, automatic discounts, points, and VIP programs that grow your store.
